Custom Radio Strategies That Fit Your Business
We have on-air advertising opportunities as well as digital opportunities such as live streaming, web streaming, web banners, social media. Ask us about it!
No two businesses are alike — so why settle for a one-size-fits-all ad plan? At KSAM and The Lake, we build marketing strategies designed around your goals.
Looking for maximum reach? We can put together an intensive campaign with heavy coverage across all day parts, keeping your business top of mind from morning drive to evening commute.
Want to reach a specific audience? We’ll help you target listeners by interest, location, or lifestyle so your message lands with the people most likely to become customers.
Prefer to connect your name with something the community already loves? We’ve got you covered:
- Walker County Fair & Rodeo — One of the biggest events of the year! Dust off your boots and join KSAM and The Lake on the midway as we celebrate our local students and their hard work in the livestock barn, as well as the thrill of the PRCA Rodeo!
- Huntsville Hornet Football — now in its 88th year on the radio! Sponsor a broadcast that generations of local families have grown up with.
- Willis Wildkat Football — reach loyal listeners throughout Willis and Lake Conroe while celebrating the hard work of local student-athletes.
- Texas A&M Aggies Football — this fall, put your business in front of thousands of Aggie and SEC fans across southeast Texas.
- Bearkat Mania — With the opening of every new Fall semester at Sam Houston State, KSAM and The Lake host this event to welcome new students to SHSU. Your business has an opportunity to setup a booth in the middle of campus and distrbute sampes and materials to our incoming freshman!
- Radio M*A*S*H — Now in its 20th year, KSAM and The Lake team up with the community to collect toys, food, pet supplies and donations for local families in need. It’s a Huntsville holiday tradition tha has help thousands of families. We take care of our neighbors!
- Community Support Broadcasts — KSAM and The Lake broadcast live from dozens of other community events throughout the year: Chilly at the Lodge, General Sam Houston Day, Huntsville Fourth of July, Fair on the Square, Sam Houston State Collegiate Rodeo, Back-2-School Drives, National Night Out events, Local Parades, and much more!
Love music as much as football? We’ve got an audience for that too — from red dirt and Texas country to classic country and yacht rock, plus your favorite artists live in concert.
Whatever your audience listens to, we can help you reach them. Let’s build a strategy that fits your business, your budget, and your goals.








